Voice will catch-on sooner than you think

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Kane Simms
voice will catch on sooner than you think

People often say that it’s going to be quite a while before voice catches on. But user behaviour is changing irrevocably as we speak.

People say the adoption of voice assistants is going to take quite a while before it really reaches a peak and before it really starts to change people’s behaviours properly.

But think about this: I don’t set timers in any other way.

I don’t use my phone, apart from Siri. I don’t set a timer in any other way, other than using Alexa.

I don’t buy dog poo bags any other way.

My dog needs poo bags, as all dogs do. I haven’t bought poo bags in any other way, other than via Alexa for over a year.

Music, playing music, very rarely do I use an app to play music now, it all comes from Alexa or Google Assistant.

And so my behaviours have changed already.

Imagine that five years into the internet being available, imagine just never going into a bank ever again, in 1998. It just wouldn’t happen.

Behaviour takes a long time to change, but there’s already behaviours that I do exclusively on my voice assistant that I don’t do in any other way.

And so yes, it might take a little bit of time for voice assistants to become completely and fully adopted by everyone, but I do not think it’s going to be anywhere near the time frame that you might think.

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Kane Simms

A strategic AI advisor who, for the past decade, has helped business leaders and product owners transform customer experience using conversational and generative AI.

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