Make voice core to what you do, not an add-on
Online, you’ve been able to get away with doing the bare minimum. For years hotels just had a website with pictures, you had to call to book a room. Same for restaurants. Websites used to just show you the place and the menu. To book a table, you needed to call. In some restaurants, […]
Voice first design strategy with Ben Sauer
Ben Sauer is a Design Strategist who’s worked with some of the world’s well known brands: Virgin, Tesco, Pearsons, British Gas, Penguin Random House, BBC. Ben worked with Clearleft as a Design Strategist for many years and more recently turned his attention to how voice will change design. Over the last couple of years, Ben […]