This question comes up all the time, and that’s great! So many people are discovering conversation design, and so many of them come from different backgrounds.
We want to give you some helpers to get started.
Before we do that, it’s worth pointing out a few things.
- Conversational AI has the potential to help everyone, but in order to achieve that we need people from all walks of life
- Most people have an unrealistic view of what is currently possible (probably because the internet is awash with hype about AI)
- This field is constantly evolving – you’ll be fine if you’re curious and can adapt to change
The good news is that while the possibilities for conversations between humans and machines are evolving, many of the underlying principles stay the same! So, we recommend you check out the following to get started.
Understand how language works
Just because you can communicate doesn’t mean that you can analyse and design conversations. It’s important to learn what you can about how conversations work. The following are some great resources
- ‘Talk’ by Elizabeth Stokoe
- Books by Deborah Tannen (such as ‘That’s Not What I Meant!’)
Get a grounding in AI
Not every conversational experience is based on AI, but it’s almost always involved in some capacity. Over time it’s very likely that AI (or machine learning to be more precise) will become more intertwined with our work.
Read about conversational AI
Books:
- Conversations with Things: UX Design for Chat and Voice by Diana Deibel and Rebecca Evanhoe
- The Elements of Voice First Style by Ahmed Bouzid and Weiye Ma
- Designing Voice User Interfaces: Principles of Conversational Experiences by Cathy Pearl
Online:
- Getting started in Conversation Design
- 6 Months of Conversation Design
- What Skills Do Conversation Designers Need
Get training
There’s many courses available, and different options depending on your experience, aims, budget and so on. Most are taught in English.
Start making and learning
It’s great to read and learn from others, but that knowledge is going to get supercharged when you start to apply it yourself.
- Sign up to ChatGPT and begin prompting – all you need to do is communicate with it, and observe how altering your inputs affects the outputs you get. While your experience appears to be communication between two beings, ChatGPT is just a statistical model, trained on things people have said and written in the past. How can you work with the model to get a result? What concrete changes can you make that improve the truthfulness and accuracy of the output?
- Sign up to Voiceflow and start making bots – here you can practise common conversation design techniques. Think about the flows that are needed for your bot – what will people need to know, and how will they interact with it? How will it feel? How can you improve it? VoiceFlow is a popular tool that is constantly improved. They’ve recently added generative AI features too.
- You should write up your research and creations to add to your online portfolio as well! Describe your process and your learnings (your final result is less important to the reader than how you got there).
Attend industry events
There’s an event for everyone – from evening networking meet-ups to multi-day conferences with workshops and unique content. Events offer a plethora of opportunities to learn, network and keep up with the latest best practices. Most of the industry events can be attended virtually, so you can participate from the comfort of your home or office.
Some of the events in the Conversational AI space include:
- Beers & Bots networking meetup
- Unparsed – co-organised by VUX World, Unparsed is the world’s most loved conversational AI conference
- The European Chatbot & Conversational AI Summit.
- VOICE & AI
- Martyn Redstone of Bot Jobs curated a big list of events in 2024
Final words
Don’t assume that anyone has all the answers. We’re all learning here, and things seem to change rapidly. You might come to conversational AI with some ideas that push the whole industry forwards.
Good luck!
