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Topic: Strategy

How voice AI is disrupting industries with Mike Zagorsek

SoundHound's Mike Zagorsek on VUX World Live

SoundHound Inc is enabling brands like Mercedes and Mastercard to cause disruption with voice AI. Find out how with VP Product Marketing, Mike Zagorsek.

The future of conversational commerce? with David Clark and Tim Atkinson

the future of conversational commerce with Dustin Coates, Kane Simms, David Clark and Tim Atkinson

Google is rolling out RCS messaging and partnered with BT to bring conversational messaging on Android to life. And it’s good!

Your bot’s not an expert, it’s a toddler, and that’s OK

Your bot is a toddler not an expert

Standford University found that chatbots and voicebots that are positioned as toddlers fair better than those positioned as experts.

Your audio strategy’s Holy Trinity with Ron Jaworski

trinity audio Ron Jaworski website hero

Ron Jaworski, CEO Trinity Audio, joins us to share how to satisfy the user, the publisher and the advertiser with your audio strategy.

Amazon’s Alexa strategy latest: trying to conquer a long-standing weakness

Amazon's latest Alexa strategy updates and why it matters

With the latest developments in Alexa functionality announced at Alexa Live 2020, Amazon has shown a glimpse into its advancing Alexa strategy, and how it’s trying to make up for a long-standing weakness. Here’s the what, why and how.

Voice will catch-on sooner than you think

voice will catch on sooner than you think

People often say that it’s going to be quite a while before voice catches on. But user behaviour is changing irrevocably as we speak.

What’s innovative today, is expected tomorrow

innovative today expected tomorrow

Sooner or later, you will realise that a conversational AI strategy is actually just an extension of your business strategy.

You don’t need an Alexa skill or a chat bot, you need…

you dont need a chatbot or alexa skill

As soon as you start properly examining the potential of conversational AI and voice technology for your business, you find that potential absolutely everywhere.

Top 7 new Alexa updates for marketers

Top 7 new Alexa features for marketers

Amazon recently announced 31 new features for Amazon Alexa. Here are the top seven for marketers.

A tell tale sign that you need a conversational AI strategy (don’t make the same mistakes as you did with social)

a sign that you need a conversational AI strategy

Here’s a tell tale sign that it’s time to put together a proper conversational AI strategy for your company. Voice and conversational AI is in danger of going down the same route as call centres, websites and social media did in the early days, leading to sunken costs, inefficient management, poor customer experience and ineffective […]

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