The evolution of conversation design in the age of generative AI with Georgios Tserdanelis, JPMorganChase

Picture of Kane Simms
Kane Simms

More ways to listen and watch

About this episode

Generative AI has changed how conversations are built and experienced. Georgios Tserdanelis, VP of Conversation Design at JPMorganChase, draws on 15 years of designing voice and chat systems to explain what still holds up, what breaks and why conversation design matters more than ever.

Georgios brings years of hands-on experience designing voice and chat experiences across startups and global enterprises, including JPMorganChase, Cigna and Walgreens. With a background in linguistics, he offers a grounded perspective on how human conversation actually works and why those fundamentals still matter in a world of generative AI.

We explore how conversational AI has evolved from scripted IVR and NLU systems to large language models and agentic experiences. Georgios explains why many current GenAI deployments struggle with basic conversational principles such as turn-taking, acknowledgement, and context management. Georgios shares practical insights on designing effective voice and chat experiences at a massive scale in highly regulated industries, where small error rates translate into real-world risk.

One of the key themes that emerges during our discussion is the changing role of the conversation designer, the balance between deterministic flows and generative systems, voice versus chat design constraints, and why silence, timing and modality choice matter as much as language itself.

We also cover fraud, voice cloning, brand identity in AI assistants and how customer expectations are shifting as people get used to talking to increasingly capable machines.

Show notes

Follow Georgios on LinkedIn
Follow Kane Simms on LinkedIn
Download our exclusive report on how AI agents keep CX stable when volume explodes
Take our updated AI Maturity Assessment
Subscribe to VUX World
Subscribe to The AI Ultimatum Substack

Share

Weekly newsletter

The latest in AI-powered customer experience. Make better strategic decisions with the help of our weekly newsletter.

Host

Kane Simms

A strategic AI advisor who, for the past decade, has helped business leaders and product owners transform customer experience using conversational and generative AI.

Share

✓   Link copied

Weekly newsletter

The latest in AI-powered customer experience. Make better strategic decisions with the help of our weekly newsletter.

Top articles and podcasts

Related content

Cobus Greyling: why intents, graphs and conversation design have come full circle
Cobus Greyling on where enterprise AI is really heading: data, security, forward-deployed engineers and conversation design.
From answers to actions: building better government AI
Pete Kowalczyk on knowledge graphs, goal detection and moving AI from answering questions to taking action.
What’s really breaking your AI agents?
Discover where conversational AI projects actually break: contradictory source data, manual process and weak testing.
How Simplyhealth scaled voice AI to resolve 30% of calls
Paul Atkins, Head of Business Optimisation at Simplyhealth, breaks down how they scaled voice AI to resolve almost a third of calls, and what it took to get there.