Your contact centre is sitting on a goldmine of customer insight with Shane Lynn, EdgeTier

Picture of Kane Simms
Kane Simms

More ways to listen and watch

About this episode

Most companies sit on a goldmine of customer insight and do almost nothing with it. Every conversation holds signals about frustration, churn risk, and broken experiences, yet extracting that value can be a slow and manual effort.

Most companies sit on a goldmine of customer insight and do almost nothing with it. Every conversation holds signals about frustration, churn risk, and broken experiences, yet extracting that value can be a slow and manual effort.

In this episode, Shane Lynn, CEO and Co-Founder of EdgeTier, unpacks how conversational intelligence is evolving in the age of large language models and what it means for contact centres.

Shane explains how EdgeTier can now model metrics such as resolution rate and customer satisfaction across every interaction, rather than relying on the 10-15% survey response rate most contact centres achieve.

We also get into the organisational challenge that underpins all of this: contact centres often hold the richest customer insights in the business, but lack the tools or organisational standing to act on them. Shane argues that data-driven contact centres can shift from being reactive cost centres to genuine strategic assets, influencing product, policy and process decisions across the wider business.

Finally, we touch on the growing challenge of monitoring AI agent conversations and why automated analysis of those transcripts may actually matter more than it does for human-handled interactions.

Show notes

Discover more about EdgeTier

Follow Shane on LinkedIn
Follow Kane on LinkedIn

Take our updated AI Maturity Assessment
Subscribe to VUX World
Subscribe to The AI Ultimatum Substack

Share

Weekly newsletter

The latest in AI-powered customer experience. Make better strategic decisions with the help of our weekly newsletter.

Host

Kane Simms

A strategic AI advisor who, for the past decade, has helped business leaders and product owners transform customer experience using conversational and generative AI.

Share

✓   Link copied

Weekly newsletter

The latest in AI-powered customer experience. Make better strategic decisions with the help of our weekly newsletter.

Top articles and podcasts

Related content

Cobus Greyling: why intents, graphs and conversation design have come full circle
Cobus Greyling on where enterprise AI is really heading: data, security, forward-deployed engineers and conversation design.
From answers to actions: building better government AI
Pete Kowalczyk on knowledge graphs, goal detection and moving AI from answering questions to taking action.
What’s really breaking your AI agents?
Discover where conversational AI projects actually break: contradictory source data, manual process and weak testing.
How Simplyhealth scaled voice AI to resolve 30% of calls
Paul Atkins, Head of Business Optimisation at Simplyhealth, breaks down how they scaled voice AI to resolve almost a third of calls, and what it took to get there.